INSTITUTE FOR MEDIA AND ANALYTICS

Free media. Without Hate Speech. Without Disinformation.

iM@ INSTITUTE FOR MEDIA AND ANALYTICS
Free media. Without Hate Speech. Without Disinformation.
Fighting Disinformation and Hate Speech

Institute for Media and Analytics “IMA” is fighting disinformation and hate speech and discrimination in the media and public communications.

More
Media Monitoring

Institute for Media and Analytics “IMA” conducts media monitoring of printed, electronic and social media, in accordance with professional standards.

More
Research and Analysis

Institute for Media and Analytics “IMA” conducts qualitative and quantitative research of printed, electronic and social media.

More
iM@ - INSTITUTE FOR MEDIA AND ANALYTICS
OUR MEDIA PLATFORMS
iM@ INSTITUTE FOR MEDIA AND ANALYTICS

01

MISSION

The mission of the Institute for Media and Analytics – IMA, as a nongovernmental, non-partisan citizen’s association enjoying the freedom of expression – is advancing the democracy and the rule of law, advancing the human rights in public communications

More

02

GOALS

Promotion of democratization, rule of law, human rights and freedom of expression that entails responsible expression in the media and in the public, not harmful for the rights of the others. Advancing public communications and culture of communication in media as well as on social networks

More

03

ACTIVITIES

Monitoring of media and public communications. Research and analysis of media and public communications. Development of media platforms and communication channels. Production of media content…Publishing. Events (promotions, public discussions and debates, conferences, etc.)

More

04

PROJECTS

In June 2022, IMA started implementing an 18-month project (01 June 2022 – 30 November 2023) funded through a grant from European Endowment for Democracy (EED) from Brussels. Project activities aimed at forming a team of external authors and producing high-quality analyses,

More
NO DISINFORMATION

Raising social awareness about the harmfulness of misinformation and fake news in the media and public communications

Without Hate Speech

The citizens’ association INSTITUTE FOR MEDIA AND ANALYTICS IMA from Skopje stands for a culture of communication free from hate speech, discrimination and violence.

PROPAGANDA

Citizens must not be misled into thinking that they are receiving information, but instead they are receiving a propaganda message.

Projects
Project for establishment and basic activities of the Institute for Media and Analytics IMA

In June 2022, IMA started implementing an 18-month project (01 June 2022 – 30 November 2023) funded through a grant from European Endowment for Democracy (EED) from Brussels. The grant aims to support the establishment of the Institute for Media and Analytics IMA and the production of quality media content, while engaging in the promotion of media freedom. Project activities aimed at forming a team of external authors and producing high-quality analyses, building and launching IMA websites, profiles and pages on social networks, producing media content and promoting IMA in the public, producing quarterly publications, organizing public events, as well as building partnerships with other media, civil organizations and establishing cooperation with relevant state institutions

More
Projects

Project activities aimed at forming a team of external authors and producing high-quality analyses, building and launching IMA websites, profiles and pages on social networks, producing media content and promoting IMA in the public

iM@ - INSTITUTE FOR MEDIA AND ANALYTICS
REALIZED PROJECTS
iM@ - INSTITUTE FOR MEDIA AND ANALYTICS
OUR DONORS AND PARTNERS